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Bud Light Causes AG Glass Plant Closure in Simsboro, LA

Dogswin1

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Ardagh Glass Packaging– North America is shutting down its Simsboro glass plant in Lincoln Parish. “Pursuant to this program and in response to recent weakness in market demand, we have today announced certain adjustments to our manufacturing footprint involving the closure of our Ruston (Simsboro), Louisiana, and Wilson, North Carolina glass production facilities, effective mid-July 2023". Approximately 250 employees in the Simsboro facility will be laid off.

Glass demand has dwindled in recent months as Bud Light suffered historically bad sales numbers triggered by the nation’s No. 1 beer brand launching a controversial marketing tie-in with transgender influencer Dylan Mulvaney. That marketing campaign has brought a wave of pushback and boycotts from many consumers across the nation, impacting sales.

https://lincolnparishjournal.com/2023/06/22/simsboro-glass-plant-closing-stuns-many/
 
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